Ethiopian Airlines and Ellerton & Co have signed a cooperation agreement to promote the Ethiopian Airlines brand in Singapore, Australia, and New Zealand.
Ellerton & Co. is a strategic communications agency specializing in public relations (PR) and digital marketing in Southeast Asia.
This partnership was announced via digital media in Singapore and confirmed by Telila Deressa Gutema, Ethiopian Airlines’ Regional Director for Singapore, Australia, and New Zealand.
Under the terms of this agreement, Ellerton & Co. is designated as the representative agency for Ethiopian Airlines in these three countries with the aim of increasing its services and brand awareness in the Asia-Pacific region.
Ethiopian Airlines connects Africa to Asia-Pacific
The Star Alliance airline operates scheduled flights to key destinations in Australia: Adelaide, Brisbane, Sydney, Melbourne, and Perth. These destinations are connected daily from its hub in Addis Ababa Bole, while Singapore and Auckland both benefit from daily flights throughout the year by the airline considered the largest in Africa.